Ground-up development documented from dirt to doors, the decisions, the capital, the setbacks, and the wins. As it actually happens.
Most real estate content shows you the highlight reel.
Go Vertical shows you everything else.
The only real value-add play. Ground-up, from raw land to delivered asset.
Conservative leverage. Downside-first underwriting. A clear stack before a single dollar moves.
Every entitlement fight, budget decision, and change order. Tracked, documented, and shared.
Nobody shows you the part before the ribbon cutting.
Most real estate content shows you the finished render, the smiling closing photo, and the projected returns. Go Vertical documents everything that happens before that.
The entitlement fights. The capital stack decisions made at 11pm. The contractor calls that change everything. The moments where the project almost didn't happen, and the ones where it came together exactly right.
We're building ground-up multifamily and mixed-use projects in the Southeast. And we're filming every step.
Not as a how-to. Not as a highlight reel. As an unfolding story.

Active Capital Deployed
Current pipeline across ground-up multifamily projects in the Southeast.

Dirt to Doors
Typical hold from raw land to delivered, stabilized asset.

Go Vertical Fund I
Preferred debt returns for verified accredited investors.
What we're building right now. Follow each project from the first shovel to the last certificate.
Packs Mountain Ridge Road
Taylors, SC — Upstate South Carolina
Ground-Up Single-family
Current Phase: Pre-Development

Hall Street Cottages
Greenville, SC — Upstate South Carolina
Ground-Up Single-family Subdivision
Current Phase: Pre-Development

Lillian Townhomes
Eastern North Carolina
Ground-Up Townhomes
Current Phase: Pre-Development




Get updates as projects move from dirt to doors — the decisions, the milestones, and the moments that don't make the highlight reel.

Here's how to be part of what we're building.
Go Vertical Fund I is a 506(c) debt fund offering preferred returns on ground-up multifamily and mixed-use development projects in the Southeast.
If you've been following the builds and you want to be a part of what we're executing, the investor portal is where that conversation starts.
For accredited investors only. This is not a public offering or solicitation. All investment involves risk. Past performance is not indicative of future results.
Go Vertical is led by Chad Choquette — real estate developer, capital structurer, and the person responsible for every decision you'll see documented on this site. Chad leads the deal sourcing, capital stack engineering, and project oversight across the Go Vertical pipeline.
Alongside him: Caleb handles capital relationships and development partnerships. Jim leads owner's representation and construction management. Steven oversees contractor execution and build quality.
This is not a team assembled for a pitch deck. These are the people who show up to the site.

Lead Developer & Capital Strategist
Chad structures and leads ground-up development projects from deal sourcing through delivered asset. With experience as a developer, operator, and lender, he brings a 360-degree view to every project — pressure-testing capital stacks, managing execution risk, and ensuring investors and partners have clarity before a dollar moves. Every decision you see documented on this site runs through him.
Commercial Real Estate & Hospitality Partnerships
Caleb is a commercial real estate professional based in Greenville, SC with over six years of experience and $300M+ in closed transactions. His focus on hospitality assets and deep market relationships make him the connective tissue between Go Vertical's development pipeline and the capital and partnerships that move projects forward.


Owner's Rep & Construction Management
Jim brings 20+ years of field experience turning complex development projects into clear, executable outcomes. He sits between the deal's vision and construction reality — managing entitlements, contractor alignment, budget discipline, and milestone sequencing from day one. As an active investor and GP in a multifamily fund himself, he thinks like an owner on every site he manages.

© Copyright 2026. Go Vertical. All Rights Reserved.
Go Vertical and Go Vertical Fund I are not registered investment advisers. Nothing on this website constitutes an offer to sell or a solicitation of an offer to buy any security. Go Vertical Fund I is offered only to verified accredited investors pursuant to Rule 506(c) of Regulation D. Investing involves risk, including the potential loss of principal. Past performance is not indicative of future results.